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eMarketing Job Description

The basic eMarketing job description lays out the primary duty of taking charge of a company’s internet approach to sales and product presentation. An eMarketing consultant works with web developers to design their website to give the appropriate atmosphere for the company’s products, writes descriptions for products on the site, determines online sales considerations such as discounts and shipping costs, handles online promotion in the form of advertisements, viral marketing campaigns, and sales, maintains, monitors, and updates the site, and handles cataloging and paperwork related to online sales.

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by Susan White on Wed, 07/21/2010 - 03:27

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